Anchor text is a link or links that are accompanied by several insertions of words in an article. The general understanding of easy-to-understand language is the insertion of words or keywords used to call articles in search engines.
Good article but don't understand and being able to make a tagged article on the first page of Google is futile. This is why it is important to know how to create and use inserts.
Branded Anchors
Insert words are used to increase the domain authority of a website. Let's just say your blog's domain is still new with DA 1 to strengthen domain authority, then branded anchors are used. Each word insert that you use in the backlink article is a website name
Generic Anchors text
We often encounter generic word inserts both in backlink articles and internal link articles. Maybe you often hear the word call to action, usually affiliate and marketing players. Examples of words called generic anchors are:
- Click here
- come in here
- try here
Insert blog link without using anchor text Usually in the article at the end
This type of insertion word is the most widely used nowadays because it is considered the safest form of google penalties.
No anchor text
The trick is old school and often done by accident. Lately, it's back to being popular and widely used by big brands, the method is also very easy. When you create a backlink in an article for an image the alt text section is left blank.
Or the second way that also often happens, especially in forums, is to post comments with links without text
Image Anchors
Use the main keyword of your article in the alt text image and use keywords derived from the article for the following image. If your article uses a lot of images, use the word insert from the main keyword derivative of your article.
Combination of anchors from the Brand and main keywords
The method is also very easy, just provide a link insert from a combination of the name of your website and your blog's keywords.
Related searches
This method uses Google Suggest in applying the anchor text. All you have to do is type the main article keywords in Google search and see at the bottom of related searches, usually, there are 8 or 10 keywords that appear there. It is used as an insert in backlink articles
Partial match anchor text
A combination of ways that use the word call to action with the main keyword of your article.
Exact Match Anchor text
This is the king of the most preferred anchor text and the most widely used by bloggers. This type of anchor is very powerful and at the same time very risky for the blog to be penalized by Google. This anchor uses the main keyword as a word insert in the backlink article
In doing inserts for backlink articles that direct links to blogs, you should not be too aggressive with one method. What many of the Google penalties for causing the blog to be deindexed is to make a lot of word insertions in an exact match way.
Doing backlinks for blogs is not forbidden but doing backlinks with aggressive anchor text or too much. Your blog's backlink will be judged by Google as unnatural and unnatural because of this you are deindexed.
The anchor text method as above is becoming a trend and is widely used by large blogs. After understanding the ways to insert words above, the next question must be about how much is the right amount to insert words in articles on backlink blogs?.
There is no definite number, especially for beginner blogs, but one thing is clear, the higher the domain authority the blog has, the more anchor text that can be created. The smaller the domain authority of a blog, the more limited the number of word inserts that can be made in the backlink article.
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